The Nike Air Jordan I was the shoe that started it all. It debuted in 1985 and has changed sports forever. Since its release Nike/Jordan Brand has created a different signature model every year. These highly coveted Jordan shoes have spawned many collectors who are commonly referred to as “Jordanheads.” Jordan Brand has also re-released these signature Air Jordans for those who are not fortunate enough to own the originals. The Retro Air Jordan sneakers often come in new colorways and/or with slight modifications.
With Michael Jordan’s popularity at an all time high, Jordan Brand become a sub-brand of Nike in 1997. This successful brand creates it’s own line of Jordan sneakers/clothing and endorses popular athletes who compete in many different sports. Some of the Jordan Brand Team includes Chris Paul, Rip Hamilton, Carmelo Anthony, Terrell Owens, and Derek Jeter. The Jordan Brand is known for its quality, style, and innovation. Just like the legend it’s named after.